What is Email Marketing?

Proven ROI delivers email marketing strategies designed to increase engagement, improve conversion rates, and strengthen long term customer relationships. Our campaigns are built around segmentation, timing, and performance insights to drive measurable business results. Proven ROI is a top 10 rated digital marketing agency headquartered in Austin, Texas, serving 500 plus organizations across all 50 US states with a 97 percent client retention rate and $345M plus in influenced revenue.

Email & Marketing Automation

Email That Nurtures, Converts & Retains

Proven ROI delivers email marketing strategies designed to increase engagement, improve conversion rates, and strengthen long term customer relationships. Our campaigns are built around segmentation, timing, and performance insights to drive measurable business results.

How we help

A real partnership, built around your business

Every engagement starts the same way, with us listening. Before we recommend a single tool, workflow, or campaign, we want to understand your team, your customers, your systems, and the outcomes that matter most to you.

From there, we design an approach built specifically for where you are today. No cookie cutter playbooks. No upsells disguised as strategy. Just honest recommendations, transparent scoping, and steady execution alongside your team.

We measure our work by how much it moves your business, not how much of it we bill for.

Email Marketing strategy conversation
Email Marketing team collaboration

Sound familiar?

The patterns we see every day

Most teams we talk to are running into the same handful of problems. If any of these sound like your situation, you’re in good company, and it’s something we help teams work through every day.

  • Low open rates and declining email engagement
  • Generic blasts that don't speak to different audience segments
  • No automated sequences for lead nurturing
  • Unable to track email revenue or attribution
  • Deliverability issues landing emails in spam folders

How we work

What working with us actually looks like

Every engagement is different, but the rhythm is the same. Here’s how we move from first conversation to measurable outcomes, with your team in the loop the whole way.

01

Automated Drip Campaigns

Welcome sequences, onboarding flows, re engagement campaigns, and win back series that nurture leads automatically, triggered by behavior, not arbitrary timelines.

02

Segmentation & Personalization

Dynamic segmentation based on behavior, lifecycle stage, engagement score, and purchase history so every recipient gets content that's relevant to where they are in their journey.

03

A/B Testing & Optimization

Subject lines, send times, content blocks, CTAs, and layouts. We test everything systematically to continuously improve open rates, click rates, and conversions.

04

Revenue Attribution

Track email revenue from click to close. We set up proper UTM tracking, CRM integration, and attribution models so you know exactly how much revenue your email program generates.

Email Marketing focused work

What you can expect

Clear communication. Steady progress. No surprises.

  • A dedicated point of contact

    You’ll know exactly who is on your account and how to reach them.

  • Honest reporting, plain language

    Regular check-ins that show what’s working, what isn’t, and why.

  • A plan that fits your team

    We adapt to your tools, your timelines, and the people doing the work.

FAQ

Frequently asked questions

Frequency depends on your audience and content quality. Most B2B companies see best results with 2-4 emails per month, while B2C and e commerce brands can send more frequently. We test and optimize frequency based on engagement data for each segment.

We work with HubSpot, Salesforce Marketing Cloud, Mailchimp, Klaviyo, ActiveCampaign, and other major email platforms. We'll recommend the best platform based on your CRM, audience size, and automation needs.

We implement proper authentication (SPF, DKIM, DMARC), maintain clean lists through regular hygiene, monitor sender reputation, use gradual warm-up for new domains, and follow best practices for content and engagement to ensure maximum inbox placement.

Yes. We design mobile responsive email templates that match your brand guidelines, render correctly across all major email clients, and are optimized for engagement and conversion.

Ready to grow?

Ready to get started?