AI Native Paid Media

Reach Buyers Inside the ChatGPT Conversation

Proven ROI is an early access ChatGPT Ads partner. We design, launch, and measure paid campaigns that appear inside ChatGPT conversations, wired to the OpenAI pixel, conversion API, and audience signals so your brand reaches buyers in the exact moment they ask an AI assistant for a recommendation. We combine native creative, intent based audience design, and full funnel measurement so every dollar of ChatGPT spend is tracked from impression through closed revenue inside your CRM.

How we help

A real partnership, built around your business

Every engagement starts the same way, with us listening. Before we recommend a single tool, workflow, or campaign, we want to understand your team, your customers, your systems, and the outcomes that matter most to you.

From there, we design an approach built specifically for where you are today. No cookie cutter playbooks. No upsells disguised as strategy. Just honest recommendations, transparent scoping, and steady execution alongside your team.

We measure our work by how much it moves your business, not how much of it we bill for.

Sound familiar?

The patterns we see every day

Most teams we talk to are running into the same handful of problems. If any of these sound like your situation, you’re in good company, and it’s something we help teams work through every day.

Buyers ask ChatGPT for recommendations before they ever touch Google
Competitors are already showing up inside AI answers while your brand is invisible
No internal expertise on the OpenAI pixel, conversion API, or audience taxonomy
Paid search and social are saturating without delivering incremental pipeline
Leadership wants AI native ad spend but has no way to measure return on it

How we work

What working with us actually looks like

Every engagement is different, but the rhythm is the same. Here’s how we move from first conversation to measurable outcomes, with your team in the loop the whole way.

OpenAI Pixel & Conversion API Setup

We install the OpenAI pixel across your site, wire it into your CRM and CDP, and configure server side conversion events for lead created, demo requested, opportunity created, and closed revenue so ChatGPT optimizes against real pipeline, not vanity clicks.

Native ChatGPT Ad Creative

Ad units inside ChatGPT live or die on how naturally they fit the conversation. We write creative that earns the click in a chat first context, with formats and prompts tuned for the different placements available across the ChatGPT surface.

Intent Based Audience Design

We build custom audiences from your first party lists, look alikes, and ChatGPT's behavioral and topical signals so your spend reaches buyers in the consideration window for your category, not the entire internet.

Full Funnel Attribution

Every ChatGPT impression and click is tied back to HubSpot or Salesforce. We model assisted conversions, view through impact, and incremental lift versus your existing paid mix so you can defend the budget to your CFO.

Test, Learn, and Scale Roadmap

We run a structured 30, 60, 90 day program. Launch a measured pilot, validate which audiences and creative drive qualified pipeline, then scale spend into the segments that prove out. No vanity launches, no spray and pray.

Cross Channel Coordination

ChatGPT Ads work best when they reinforce your LLM optimization, SEO, and paid search programs. We coordinate creative, audiences, and exclusions across channels so the same buyer sees a coherent story across ChatGPT, Google, and direct visits.

What you can expect

Clear communication. Steady progress. No surprises.

A dedicated point of contact
You’ll know exactly who is on your account and how to reach them.
Honest reporting, plain language
Regular check-ins that show what’s working, what isn’t, and why.
A plan that fits your team
We adapt to your tools, your timelines, and the people doing the work.

FAQ

Frequently asked questions

ChatGPT Ads are paid placements that appear inside the ChatGPT product, where users go to ask questions, compare options, and get recommendations. Unlike search ads, they live inside an ongoing conversation, which means creative, targeting, and measurement all work differently than Google or Meta. Proven ROI runs ChatGPT Ads as a managed service for B2B and consumer brands.

Yes. The OpenAI pixel and server side conversion API are what let ChatGPT optimize against real outcomes like leads and revenue rather than just clicks. We install the pixel, configure the conversion events, and validate them against your CRM in the first week of the engagement.

LLM Optimization is organic. We make your brand more likely to be cited when ChatGPT, Gemini, Claude, and Perplexity generate answers. ChatGPT Ads is paid. We buy guaranteed placement inside the ChatGPT product. Most clients run both because organic citations and paid placements reinforce each other inside the same conversation surface.

We recommend a 60 to 90 day pilot with media spend starting around 10,000 dollars per month so we have enough data to evaluate audiences and creative. Management fees scale with spend and complexity. We will scope a specific recommendation after a discovery call based on your category, geography, and target buyer.

Yes. Closing the loop between ChatGPT spend and CRM pipeline is the entire reason this service exists. We wire the OpenAI conversion API into HubSpot or Salesforce so every lead, opportunity, and closed deal can be attributed back to the campaigns, audiences, and creative that produced it.

ChatGPT Ads is in a phased rollout. Inventory, targeting capabilities, and approved creative formats expand regularly. As an early access partner we have current documentation, sandbox access, and a working relationship with the platform team, which means we know what is buyable today and what is coming next quarter.

Explore more

Related services

Digital Advertising

Proven ROI engineers scalable paid acquisition systems that align awareness, intent, and conversion into a single performance-driven flow. Every optimization is guided by data, attribution, and outcomes you can clearly track.

Learn more

Pay Per Click Advertising

Proven ROI manages PPC campaigns that deliver measurable results across Google Ads, Bing Ads, and social platforms. Every campaign is built on data driven keyword research, compelling ad creative, and continuous optimization to maximize your return on ad spend.