A seamless pattern of black polka dots on a white background.

How to setup HubSpot sales reporting?

john • January 28, 2023
A black circle with a shadow on a white background.

HubSpot Sales Reporting is a feature that allows you to track and analyze your sales performance data. Here are the steps to set up HubSpot Sales Reporting:


  • Connect your CRM: First, you'll need to connect your CRM to HubSpot so that your sales data can be synced and tracked.


  • Set up your sales pipeline: Create a custom sales pipeline in HubSpot that mirrors your company's sales process. This will allow you to track deals through each stage of the sales process.


  • Create custom properties: Create custom properties in HubSpot to track specific data points that are important to your sales process. For example, you can create custom properties to track deal size, close date, and lead source.


  • Create custom reports: Use the built-in reporting tool in HubSpot to create custom reports that track key metrics such as closed deals, win rate, and average deal size.


  • Integrate with other tools: Integrate HubSpot with other sales tools, such as email and calendar apps, to track interactions and schedule follow-up tasks.


  • Use the analytics dashboard: Use the analytics dashboard to track your sales performance and identify areas for improvement.


  • Assign roles and permissions: Assign roles and permissions to your sales team, so that everyone has access to the data they need.


  • Schedule regular reporting: Schedule regular reporting to get real-time updates on your team's performance and make data-driven decisions.


By following these steps, you can set up HubSpot Sales Reporting and start tracking and analyzing your sales performance data. This will help you to understand your team's performance, identify areas for improvement, and make data-driven decisions to improve your sales process and increase revenue.

Featured Resources

Check Our Latest Resources

ServiceTitan vs. HubSpot: Key Differences & Why Using Both Is Smart
By John Cronin April 14, 2025
Compare ServiceTitan vs. HubSpot, explore key features, and learn why integrating both with Proven ROI gives your service business the ultimate competitive edge.
Optimizing for Traditional SEO and AI SEO
By John Cronin April 9, 2025
Learn how to future-proof your digital marketing with strategies that rank in both Google and AI tools like ChatGPT. Discover Proven ROI’s expert approach to traditional and AI SEO.
Most Innovative Companies to Watch 2024: Innovating CRM Investments
October 23, 2024
Proven ROI has been recognized as one of the Most Innovative Companies to Watch 2024 by CIO Bulletin—a testament to the company’s forward-thinking approach to CRM investments and strategic partnerships. By working closely with leading CRM platforms like HubSpot, Proven ROI is revolutionizing how businesses manage customer relationships, scale their operations, and drive growth.